At the time of the project frozen ready meals is brand new, revolutionary product for the Russian market. Therefore, to attract attention and increase loyalty to unusual product, we have developed a concept in which the ease and speed of preparation of these dishes would combine with a delicious and naturalness of their taste. This concept is embodied in the title of the verbal "Sytoedov." Large bright logo was designed to draw attention to the package, and the images in their native dishes ready-demonstrated naturalness and delicious products.
Brand development, including the following: name, logo, packaging design, slogan, design materials primary advertising.
PACKAGING DESIGN meatless dishes